UPDATED ON 05/09/2022
Mediavine Programmatic Advertising (Ver 1.1)
The Website works with Mediavine to manage third-party interest-based advertising appearing on the Website. Mediavine serves content and advertisements when you visit the Website, which may use first and third-party cookies. A cookie is a small text file which is sent to your computer or mobile device (referred to in this policy as a “device”) by the web server so that a website can remember some information about your browsing activity on the Website.
First party cookies are created by the website that you are visiting. A third-party cookie is frequently used in behavioral advertising and analytics and is created by a domain other than the website you are visiting. Third-party cookies, tags, pixels, beacons and other similar technologies (collectively, “Tags”) may be placed on the Website to monitor interaction with advertising content and to target and optimize advertising. Each internet browser has functionality so that you can block both first and third-party cookies and clear your browser’s cache. The “help” feature of the menu bar on most browsers will tell you how to stop accepting new cookies, how to receive notification of new cookies, how to disable existing cookies and how to clear your browser’s cache. For more information about cookies and how to disable them, you can consult the information at All About Cookies.
Without cookies you may not be able to take full advantage of the Website content and features. Please note that rejecting cookies does not mean that you will no longer see ads when you visit our Site. In the event you opt-out, you will still see non-personalized advertisements on the Website.
The Website collects the following data using a cookie when serving personalized ads:
- IP Address
- Operating System type
- Operating System version
- Device Type
- Language of the website
- Web browser type
- Email (in hashed form)
Mediavine Partners (companies listed below with whom Mediavine shares data) may also use this data to link to other end user information the partner has independently collected to deliver targeted advertisements. Mediavine Partners may also separately collect data about end users from other sources, such as advertising IDs or pixels, and link that data to data collected from Mediavine publishers in order to provide interest-based advertising across your online experience, including devices, browsers and apps. This data includes usage data, cookie information, device information, information about interactions between users and advertisements and websites, geolocation data, traffic data, and information about a visitor’s referral source to a particular website. Mediavine Partners may also create unique IDs to create audience segments, which are used to provide targeted advertising.
If you would like more information about this practice and to know your choices to opt-in or opt-out of this data collection, please visit National Advertising Initiative opt out page. You may also visit Digital Advertising Alliance website and Network Advertising Initiative website to learn more information about interest-based advertising. You may download the AppChoices app at Digital Advertising Alliance’s AppChoices app to opt out in connection with mobile apps, or use the platform controls on your mobile device to opt out.
For specific information about Mediavine Partners, the data each collects and their data collection and privacy policies, please visit Mediavine Partners.
Explorer Momma LLC
What information do we collect?
If you leave comments on Explorer Momma, you have the option of providing your name, blog or website url, or other information. This information becomes a permanent part of the website when you include it with a comment, and can be seen by other visitors to the site.
Like most standard websites, this website uses log files. These include Internet Protocol addresses (IP addresses), browser type, Internet Service Provider (ISP), referring/exit pages, platform type, date/time stamp, and the number of clicks to analyze trends, administer the site, track user movement in the aggregate, and to gather broad demographic information for aggregate use.
The information you provide us when you subscribe to our newsletter or download free printables
When you sign up for our newsletter or free printables, you may voluntarily give us certain Personal Data, including:
- Your name and email address. You can stop sharing that information with us at any time by clicking the unsubscribe button on any email received from Explorer Momma.
What are web cookies and beacons?
Web cookies are pieces of text sent by a server to a Web browser, and then sent back unchanged by the browser each time it accesses that server. In other words, a cookie is a piece of data stored on a user’s computer that is tied to information about the user.
Web beacons are objects that are embedded in a webpage or email that are invisible to the user but allow checking that a user has viewed the page or email. Other names for them are web bug, tracking bug, tag or page tag.
If you wish to disable cookies, you may do so through your individual browser options. Please check your browser’s help section for instructions on how to do this.
Links to other websites
How does Explorer Momma use my Information?
We use, process, and store your Information as necessary to serve you and for our legitimate business interests, including:
- to help us administer our Site, authenticate users for security purposes, provide personalized user features and access, process transactions, conduct research, develop new features, and improve the features, algorithms, and usability of our Site.
- to communicate with you about your use of our Site, product announcements, and Site updates, as well as respond to your requests.
- to send you direct marketing emails and special offers from Explorer Momma, from which you can unsubscribe at any time.
- to calculate aggregate statistics on the number of unique devices using our Site and to detect and prevent fraud and misuse of those.